Houlihan Lokey Advises Miss Group AB

Houlihan Lokey is pleased to announce that Miss Group AB (Miss Group), a portfolio company of Perwyn Advisors UK Ltd. (Perwyn), has successfully refinanced its existing term loan indebtedness and raised additional capital to simultaneously fund an acquisition. Houlihan Lokey’s Capital Markets team acted as the exclusive financing advisor on the transaction. The transaction closed on 30 August 2024.

Founded in 2014 in Stockholm, Miss Group has quickly grown to become a well-established operator in the Nordics, the Baltics, Spain, Switzerland, and the U.S., delivering digital solutions to SMEs. The company provides web solutions such as domains, web hosting solutions, and virtual servers, leveraging its global sales team across key geographies. Miss Group has delivered growth both organically and via a well-established acquisition strategy, having completed and fully integrated 25 deals since 2018.

Perwyn is a European private equity investor specialising in buyout and growth capital investments in four main sectors: technology, services, healthcare, and food and ingredients. Typically, it invests between £30 million and £200 million per deal in a focused portfolio of businesses with significant potential to expand. Perwyn invests capital, expertise, and relentless energy in partnership with ambitious management teams to accelerate organic growth and pursue market consolidation opportunities.

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