Houlihan Lokey Advises Mood Media
Houlihan Lokey is pleased to announce the successful placement of a senior secured credit facility for Mood Media LLC, a portfolio company of Vector Capital Management, LP (Vector). The financing consisted of a revolving credit facility and a term loan. The transaction closed on May 30, 2025, and proceeds were used to refinance the company’s existing indebtedness.
Headquartered in Austin, Texas, Mood Media is the leading global provider of fully integrated, on-premise technology and media experiences, motivating consumers to engage with and invest in brands to drive enhanced commerce and business results. The company’s core offerings include audio (music/messaging for business), visual (digital signage/menu boards), managed services, and advertising software offerings, delivered through a common SaaS platform with comprehensive content licensing relationships. Mood Media’s customer base consists of leading QSR, retail, and luxury brands, including Starbucks, McDonald’s, Ferrari, Wendy’s, and Trader Joe’s.
Founded in 1997, Vector is a leading, San Francisco-based global private equity and credit investment firm focused on transformative investments in technology companies with a long track record of acquiring and growing established businesses. Vector currently oversees approximately $5 billion of capital across its private equity and credit strategies.
Houlihan Lokey’s Capital Solutions Group served as an exclusive placement agent to Mood Media, assisting the company in arranging, structuring, and negotiating the financing. The advice secured a flexible financing package to support the company’s continued growth.