Houlihan Lokey Advises Shore Excursions Group

Shore Excursions Group has been acquired by H.I.G. Capital

Sellside Advisor

Houlihan Lokey is pleased to announce that Shore Excursions Group, LLC, has been acquired by H.I.G. Capital (H.I.G.). Shore Excursions Group is a leading provider of onshore tours and excursions for cruise passengers.

Founded in 2008 and headquartered outside of Fort Lauderdale, Florida, Shore Excursions Group is the world’s largest independent shore excursions provider, having delivered more than five million tours across hundreds of ports globally. Led by a seasoned management team with deep cruise and travel industry expertise, Shore Excursions Group partners with vetted local operators to offer a curated portfolio of more than 4,000 bespoke, small group experiences spanning all major cruise destinations. The company reaches cruisers globally through thousands of travel agency partners as well as direct-to-consumer channels, supported by its proprietary booking platform and a commitment to award-winning service and value. As demand for more authentic, personalized travel continues to rise, Shore Excursions Group enables cruisers to access high-quality, competitively priced alternatives to traditional cruise line excursions.

The company’s success is driven by a strong value proposition across its network—providing cruise travelers with authentic, locally guided experiences, enabling travel agency partners to effortlessly earn commissions through automated marketing tools, and driving consistent, reliable demand for local tour operators. Shore Excursions Group has earned a reputation for reliability, innovation, and exceptional service quality.

H.I.G. is a leading global alternative investment firm with $71 billion of capital under management,* with a focus on the mid-cap segment of the market. Based in Miami, H.I.G. focuses on establishing alignment with committed management teams and entrepreneurs to help build businesses of significant value.

Houlihan Lokey acted as the exclusive financial advisor to Shore Excursions Group.

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