Houlihan Lokey Advises Brooklyn Boulders

Houlihan Lokey is pleased to announce that Brooklyn Boulders has sold select assets to Bouldering Project Holding Company, LLC (Bouldering Project), a portfolio company of FS Investors, LLC, for an undisclosed amount. The transaction closed on January 31, 2022.

Headquartered in Brooklyn, New York, and founded in 2009, Brooklyn Boulders builds and operates industry-standard adventure lifestyle facilities with a core focus on rock climbing, fitness, and ancillary features such as arts and culture. Over 13 years, the company expanded to six prime, urban locations across New York City, Boston, Chicago, and Washington, D.C. Product offerings include bouldering, top roping and lead climbing, private instruction, fitness classes, yoga, collaborative workspaces, and youth programming accessed through membership programs.

Founded and based in Seattle, Bouldering Project is a leader in the indoor climbing gym industry with locations in Seattle, Austin, and Minneapolis. Bouldering Project offers a diverse set of products and services, including expansive climbing walls, fitness and yoga programs, workshops led by climbing experts, and youth programs. Bouldering Project is owned by FS Investors, a family office that partners with management teams in multiple industry sectors and geographical footprints through various structures and asset classes.

Houlihan Lokey served as the exclusive financial advisor to Brooklyn Boulders and assisted in structuring and negotiating the transaction on its behalf.

This transaction reinforces Houlihan Lokey’s strong global franchise in the multi-unit retail, fitness, and active lifestyle industry. This deal also highlights the firm’s ability to leverage customer data and analytics to underwrite exceptional growth stories.